Chairperson Max Wu (吳春城) wins the Annual Influential PR Individual Award
Chairperson Max Wu (吳春城) wins the Annual Influential PR Individual Award
In response to the aging population, Strong Generation (壯世代) is established to create a high-quality brand and platform for seniors.
The group is awarded the Agency & Advertiser of the Year Award by Brain 8 times, PR Agency of the Year Gold Award, and other significant awards
The group is awarded the Agency & Advertiser of the Year Award by Brain 7 times and PR Agency of the Year Gold Award
Vice Chairperson May Chang (張美慧) is recognized as an Outstanding PR Executive at the Taiwan Advertising Festival. The group is awarded the Agency & Advertiser of the Year Award by Brain 6 times and PR Agency of the Year Gold Award
The group is awarded the Agency & Advertiser of the Year Award by Brain 5 times and PR Agency of the Year Gold Award. Chief HR Officer Sherry Wang (王雪筠) is recognized as an Outstanding PR Company Leader
Popcorn Digital is awarded three gold awards for Outstanding Digital Marketing, Outstanding Mobile Marketing, and Outstanding Social Media Marketing. It was also recognized in the Digital category at the Greater China Effie Awards
Chief Consultant Eric Moon is awarded the Agency & Advertiser of the Year Award and the Outstanding PR Company Leader Award
The group is awarded the Annual Outstanding PR Company Gold Award four times
Subsequently, there was a strong push for the Jet-Go+ strategy, which combined elements such as big data, emerging digital technologies, New Southbound Policy, finance, law, aging, and more to develop new markets.
Invited to join The INTEREL Global public relations network, the world's largest public relations alliance.
International projects are acquired, with 8 out of the world's top ten brands as long-term clients. Chairperson Max Wu (吳春成) receives recognition as an Outstanding PR Executive at the Taiwan Advertising Festival
A Mainland China office is established, forming a partnership with China's largest communication group, BlueFocus. In 2015, we became a strategic partner of the NEWGATE Group, actively expanding international projects.
Group development phaseAn all-encompassing communication services team is createdDuring the group development phase, Jet-Go Consulting became the largest integrated PR and communication group in Taiwan. In response to the growth in scale, we underwent corporate consolidation, establishing four companies: Jet-Go Consulting, Popcorn Digital, Soundline Consulting, and Pulse Research. This allowed each company to independently focus on its specialized service areas, leading to more expertise in target areas while expanding services. Covering industries such as pharmaceuticals, telecommunications, food, communications and consumer electronics, sports, consumer goods, finance, transportation, and more, the group participated in both domestic and international marketing and communication competitions, consistently winning awards.
Transition phaseEnhancing PR to include commercial servicesExpanding from political PR to a commercial setting, pioneering an "enhanced PR" service model.
Drawing from experience in electoral campaigns and government services, the ability to see the bigger picture, and lead issue-based strategies, a unique "enhanced PR" model is developed. This model extends services to corporate PR, pharmaceutical PR, foreign consultancy, event management, and assistance in integrating corporate and public resources.
Transition phaseLaying the bedrock for political PRIn response to democratization, Jet-Go consulting is established to form a strategist group that transcends political party affiliations.